Sunday, December 9, 2007

Family Corruption In The Big Easy - Day 9

Giving Back

A special Christmas concert, produced jointly by Wal-Mart and the Salvation Army and featuring Pastor Rick Warren, is playing at the same time every day throughout all the company’s stores across America.

Wal-Mart Stores, Inc., in partnership with The Salvation Army, has made its Christmas Carol Concert available for online viewing at [->www.walmartchristmascarolconcert.com/]

I would not say that this was a marketing strategy by Walmart but it is sure a nice gesture. Can you imagine the possible publicity and interest? Spreading interest is all a part of publicity.

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